Serious dating niche
The Trump dating site, which incorporates the president's well-known hair into its logo, says it's "wrecking the dating game and giving like-minded Americans a chance to meet without the awkwardness that comes with the first conversation about politics." "We believe that, by matching patriotic and political viewpoints as a base foundation of the relationship, it will allow one to focus on what really matters – conversation, commonalities, and if all goes well, courting," the site states."Being with someone who shares the same core standards is absolutely essential if you're truly searching for a real, life-changing relationship." The-CNN-Wire ™ & © 2018 Cable News Network, Inc., a Time Warner Company. The only difference is the number of criteria used.The Russian site uses 17, while the American site has 29 — almost twice as many.“At first, copied its Western prototype’s business model and interface logic completely,” says Burin.Whether you’re an expat living in France, want to meet someone French, or just like the idea of seeing how people date and relate in a culture different to yours – French dating sites offer all this, and more.
Unlike other dating sites, provides a niche service for people who are looking for a serious relationship and are willing to pay money to have potential partners selected on the basis of a psychological test.
The site has gotten some media coverage recently, primarily because it's designed to serve only straight people, letting people sign up only if they choose "straight man" or "straight woman" at the outset.
Some reports have also noted that, once a person gets past the initial sign-up page, he or she can choose "happily married" or "unhappily married" as a status before finalizing a profile and meeting new potential dates.
“But it soon became clear that the e Harmony business model in its pure form would not work in the Russian dating market.” Thus, made some radical changes to the site’s design and content.
For example, unlike its American counterpart, the Russian site now has a section where a psychologist answers questions, as well as its own discussion forum and blog, with dozens of articles about relationships.